Digitalization of the insurance market as an approach of anti-crisis public management to counter hybrid threats

doi:10.26565/1992-2337-2025-1-20

Roman Sobol Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine https://orcid.org/0000-0002-3176-3807
Yuriy Yefimov State Environmental Inspectorate in Kharkiv Region, 6 Bakulina str., 6, Kharkiv, 61166, Ukraine https://orcid.org/0000-0003-2848-5583
Maxim Bublii Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine https://orcid.org/0000-0003-1060-6404
Artem Serenok Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine https://orcid.org/0000-0002-5550-0921
Maria Sobol Taras Shevchenko National University of Kyiv, 60 Street Volodymyrska, Kyiv, 01033, Ukraine https://orcid.org/0009-0001-3584-4380

DOI: https://doi.org/10.26565/1992-2337-2025-1-20

Keywords: digitalization, insurance market, anti-crisis management, public management, hybrid threats, cybersecurity, innovative technologies

Abstract

The article examines the role of digitalization of the insurance market as a tool of anti-crisis public management in the context of hybrid threats. The main directions of digital transformation of the insurance sector are analyzed, in particular, the implementation of innovative technologies, such as artificial intelligence, blockchain and big data, to increase resilience to cyber threats and information attacks. Particular attention is paid to the role of the state in the formation of the regulatory framework and strategic management of digital transformations in the insurance industry.

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Author Biographies

Roman Sobol, Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine

PhD in Public Administration, Associate Professor of the Public Policy Department, Educational and Scientific Institute «Institute of Public Administration», V. N. Karazin Kharkiv National University

Yuriy Yefimov, State Environmental Inspectorate in Kharkiv Region, 6 Bakulina str., 6, Kharkiv, 61166, Ukraine

Doctor of Philosophy, First Deputy Head of the State Environmental Inspectorate in Kharkiv Region

Maxim Bublii, Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine

PhD of Public Administration, Associate Professor, Associate Professor of Department of Personnel management and entrepreneurship, Educational and Scientific Institute «Institute of Public Administration», V.N. Karazin Kharkiv National University

Artem Serenok , Education and Research Institute of Public Administration of V. N. Karazin Kharkiv National University, 4 Svobody Sq., Kharkiv, 61022, Ukraine

PhD of Science of Public Administration, Associate Professor, Associate Professor of the Public Policy Department, ESI "Institute of Public Administration" V.N. Karazin Kharkiv National University

Maria Sobol, Taras Shevchenko National University of Kyiv, 60 Street Volodymyrska, Kyiv, 01033, Ukraine

2nd year student of the Faculty of Economics of Taras Shevchenko National University of Kyiv

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