„REFLECTION EFFECT” AS A THEORETICAL CONCEPT
Keywords:
reflection effect, political marketing, applied political science, political market, political technology, alternative political culture, political mainstream, procreator, clientAbstract
The article deals with the concept of „reflection effect” as an important element of political marketing and of the theory of applied political sciences. The impact of marketing technologies on the development of the political process and the creation of political products are examined.Published
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