“The Discourse-Analytical Approach Application in Commercial Advertising Study” (2018) Visnyk of V. N. Karazin Kharkiv National University. Series Sociological studies of contemporary society: methodology, theory, methods, 39, pp. 101–109. Available at: https://periodicals.karazin.ua/ssms/article/view/9901 (Accessed: 25 October 2026).