Olena Bilovodska and Kateryna Shebeda 2021. Formation and implementation of the media company marketing strategy in the digital environment: stages and evaluation indicators. The Journal of V. N. Karazin Kharkiv National University. Series: International Relations. Economics. Country Studies. Tourism. 13 (Jun. 2021), 50-59. DOI:https://doi.org/10.26565/2310-9513-2021-13-05.