Lytvynova, O., and Y. Petrashyk. 2026. “Project Management and Marketing Management System in the Context of Paradigmatic Structural-Functional Features of Medical Services ”. Bulletin of V. N. Karazin Kharkiv National University Economic Series, no. 110 (May), 145-54. https://doi.org/10.26565/2311-2379-2026-110-12.