Соколовська, З.М. and Капустян, І.В. 2019. SIMULATION TECHNOLOGIES IN THE MODELLING USERS’ BEHAVIORS IN THE PHARMACEUTICAL MARKET. Bulletin of V. N. Karazin Kharkiv National University Economic Series. 96 (Jun. 2019), 24-35. DOI:https://doi.org/10.26565/2311-2379-2019-96-03.